Ten Best Practices to Win New Customers for Ramadan

Ramadan – one of the most celebrated festive seasons in Malaysia – is rapidly approaching. Despite current conditions, the festivities still remain a much anticipated, special occasion for the whole nation – only more digitalised.

Today, local businesses continue to persevere in serving their customers. From the food and beverage industry to fashion, to home appliances, we see more and more brands step up in the digital space so that they may be a part of the celebrations too.

For a successful Ramadan, brands need to look beyond the 30 days and have a well thought out campaign plan that addresses the key stages of the season: before, during, and after Ramadan.

Here’s how your business must adapt accordingly to drive customer engagement and revenue: